The Challenge
A top Abu Dhabi medical centre offering advanced dental and skin care had zero search visibility after a complete website redesign. The site did not appear for high-intent 'near me' searches. Domain authority was low (DA 20), bounce rate was 79%, and the new website had no SEO foundation — no optimised meta tags, headings, or schema markup.
Our Approach
Carried out a comprehensive technical SEO audit covering content gaps and crawl issues. Implemented full on-page optimisation across all service pages. Built a content strategy targeting healthcare-specific keywords. Executed an off-page SEO and link-building programme to grow domain authority and establish trust signals.
The Results
+122% organic search traffic. 206 keywords ranked on Google's first page. Domain authority grew from 20 to 25. Bounce rate reduced from 79% to 40%. Website health score improved from 40% to 98%. Organic visibility increased by 41.76%.
